UPI Security

From Kashmir to Kanyakumari, Indian shopkeepers have adopted a single hand gesture for UPI payments. We investigate “The Great Indian Point,” an unspoken national sign language born from technology, necessity, …

The crisp ₹10 note of pocket money is gone, replaced by a UPI ping. We investigate how digital allowances are affecting our children’s financial literacy and their tactile connection to …

Remember when a dead phone was just an inconvenience? Thanks to our total reliance on UPI, it’s now a full-blown panic attack. We explore this new Indian anxiety and how …

India’s UPI is schooling Silicon Valley. Explore how its public, open, and low-cost model for digital payments became a global phenomenon, with countries like Brazil and companies like Google now …

The UPI screenshot has become India’s new social media currency. It’s used to prove relationships, signal status, and tell stories. We explore this trend of ‘payment flexing’ and what it …

UPI’s instant gratification has rewired our brains, creating an “impatience epidemic.” We investigate how the expectation of speed from payments has spilled over, transforming customer behaviour and service expectations across …

Ever felt that moment of sheer panic when UPI is down? This isn’t just an inconvenience; it’s a new form of learnt digital helplessness. We explore how over-reliance on UPI …

Ever tried explaining to a child that money doesn’t come from your phone? We dive into the hilarious, confusing world of “UPI Natives,” a generation learning about economics from a …

The ₹1 UPI transaction is a uniquely Indian phenomenon. It’s more than money; it’s a digital handshake, a modern ‘shagun,’ and a new way to communicate, reflecting deep-seated cultural values …

The success of UPI isn’t just tech; it’s cultural design. Explore how digital wallets reflect traditional Indian money habits, from the ‘potli’ and ‘shagun’ to the ‘udhaar’, making digital payments …