Discover India’s hyperlocal taste maps and why our food changes every 50 miles. Explore the extreme regional culinary diversity shaped by geography, history, and community, creating unparalleled gastronomic variety.
Indian Heritage
The Great Indian ‘Vacation’: Why Our Holidays Almost Always Mean Visiting Family
Discover why Indian vacations are a unique ‘tour of duty’ to visit relatives. Explore the cultural obligations, family bonds, and distinct tourism patterns that make these trips a beloved, if …
Ever tried explaining to a child that money doesn’t come from your phone? We dive into the hilarious, confusing world of “UPI Natives,” a generation learning about economics from a …
Explore “Data Darshan”—the ritualistic way Indians use the internet. It’s not casual browsing but a purposeful, temple-like visit driven by scarcity and cultural habits, with the smartphone as a personal …
Ganesh Chaturthi is more than a spiritual event; it’s Maharashtra’s biggest economic stimulus. Explore how this 10-day festival, from idol making to pandals, creates a massive, organic financial boom powered …
From Potli to Payments: How Digital Wallets Reflect Traditional Money-Handling
The success of UPI isn’t just tech; it’s cultural design. Explore how digital wallets reflect traditional Indian money habits, from the ‘potli’ and ‘shagun’ to the ‘udhaar’, making digital payments …
From Chaturanga to Checkmate: Why India Invented War Without Blood
Explore Chaturanga, the ancient Indian origin of chess. Learn how it was created as a sophisticated “war without blood,” a battle simulation reflecting India’s unique approach to strategy and non-violent …
Discover India’s ‘Cow Traffic Protocol,’ the unwritten rules of road sharing with sacred animals. Explore how cultural veneration creates a unique, sophisticated system of negotiation in public spaces.
The Little Notebook of Trust: How India’s Corner Shops Run a Banking System Without Interest
Discover the ‘khata’ system, India’s corner shop credit network. Explore how these local grocers act as interest-free bankers, building community resilience and loyalty through a notebook of trust.
The Sidewalk Salon: How India’s Open-Air Barbers Shape More Than Just Hairstyles
Explore India’s sidewalk barbers, an overlooked open-air economy. Discover how these micro-entrepreneurs provide essential grooming and act as community confidants and news hubs, all from a patch of pavement.